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How AI is Shaping the Future of Marketing Leadership: A Guide for Today’s CMOs

Dilya Abushayeva

Marketing Strategist. Founder of Mavuus.

Live Events

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CMO’s Role in a Go-To-Market Strategy Exercise: Aligning with the C-Suite Team

Join us on Tuesday, May 20 at 1pm ET where experts will discuss their perspectives on GTM ownership and accountability and provide their personal recommendations on how CMOs can help companies build stronger GTMs.

Mastermind CMO: Test Ideas, Voice Concerns, Receive Feedback

Join an exclusive peer group of senior marketing leaders where you can test ideas, voice concerns, and get valuable feedback from like-minded executives in a confidential, supportive environment.

Articles

Marketing Leadership by the Numbers: 5 Most Overlooked CMO Metrics

By

Dilya Abushayeva

CMO Career Setback: Rebuilding Confidence and Career Success After Being Laid Off or Fired

By

Dilya Abushayeva

Mastering Salary Negotiation: How CMOs & Senior Marketing Leaders Can Secure the Pay They Deserve

By

Dilya Abushayeva

5 Ways CMOs Can Build Trust and Prove Marketing’s Value to the Board

By

Dilya Abushayeva

Mastering the Art of Difficult Conversations: Strategies for Marketing Leaders

By

Dilya Abushayeva

Why Playing It Safe Is Killing Your B2B Marketing—and What to Do Instead (With B2C Examples We Can Steal From)

By

Dilya Abushayeva

10 Things I Learned When Becoming a CMO with Bart Molenda, CMO at HelloFresh

By

Dilya Abushayeva

2025 Marketing Playbook: Top 5 Marketing Opportunities for CMOs to Generate Demand

By

Dilya Abushayeva

Marketing Budget

Marketing Budget Planning for 2025: Proven Frameworks and Benchmark Insights

By

Dilya Abushayeva

On Demand Videos

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Marketing Teams of the Future: CMO’s Guide to Leveraging AI to Build Strategy, Optimize Efficiency and Drive Growth.

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Marketing Leadership by the Numbers: 5 Most Overlooked CMO Metrics

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access to all videos

CMO Career Setback: Rebuilding Confidence and Career Success After Being Laid Off or Fired

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Mastering Salary Negotiation and Understanding Current Compensation Benchmarks

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Managing Board Expectations: Top 5 Strategies for CMOs to Nail Every Board Meeting

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Navigating Difficult Conversations and Decision-Making Discussions with Diplomacy and Lasting Impact

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Drive More Demand in 2025: B2C Campaign Examples We Can All Steal From

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“10 Things I Learned When Becoming a CMO” with Bart Molenda, CMO at HelloFresh

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access to all videos

2025 Marketing Playbook: Top 5 Marketing Opportunities for CMOs to Generate Demand